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Mail Order & Catalogue

Microsoft Dynamics AX 2012 Retail for Mail Order & Catalogue

A typical direct marketer is faced with a number of questions. Is the customer purchasing on the web because of a catalogue mailing or is web investment driving purchase patterns? Should investment be made in search engine optimisation and web site design versus catalogue design and mailing? Which are the best lists to use in promotional efforts, and how can valuable multi-channel shoppers be identified? Are specific promotions within particular channels effective?


In order to answer these questions, today’s direct marketers need industry-specific software solutions built to address the unique challenges of the direct marketing industry, including catalogue campaign management, order management and fulfilment and personalised customer service.


AccTech Systems has developed a retail management solution that provides everyone in your business with the information they need to become more effective at serving the specific needs of your customers.

Direct marketing still has a major sales role to play for many companies, and integrating direct marketing activity with other channels to market can really pay dividends. Trust Microsoft Dynamics AX 2012 Retail to help you do just that.


Other features include:

  • Fulfilment Management – responsive order fulfilment and warehouse management.
  • Manage Catalogues – rapid catalogue production and in granular analysis of catalogue sales performance
  • Marketing Campaigns – enable highly targeted offer and promotions management
  • Order Entry – rapid order entry with flexible cross-sell and up-selling capabilities and flexible payment management
  • Reduce Returns – suite of tools across the solution to support the reduction of returns

Manage Backorders – sophisticated tools to reduce back-orders to improve stock turn and customer service


Learn more about MS Dynamics AX for retail